Building a cohesive, engaged, agile product culture for your startup is core to navigating the bumpy road ahead. Here’s how you can create a robust product culture for your world-changing project. Building a cohesive, engaged, agile product culture for your startup is core to navigating the bumpy road ahead. For starters, founders and product managers […]
Key points Who are our ‘ideal’ customers? Once you have done a marketing plan, the answer to “Who are our customers?” should be clear. But it will take more work to define “Who are our ‘ideal’ customers?” When starting up, companies are grateful for a sale – any sale, i.e., a small validation that someone […]
Starting a business can be one of the most rewarding decisions in life. It can also be one of the most challenging. Many men enter entrepreneurship with a strong idea, technical expertise, or a burning desire to work for themselves, but quickly find that running a business involves much more than expected. From managing cash […]
The Australian Federal Budget for 2025-26 introduces a range of measures that will directly affect small businesses across various industries. Understanding these changes is crucial for business owners who want to make informed decisions, optimise their financial strategies, and leverage new opportunities. Small businesses form the backbone of Australia’s economy, accounting for nearly half of private […]
Harnessing the power of an intergenerational workforce As the world of work rapidly evolves, forward-thinking leaders are turning their attention to one of the most powerful forces shaping organisational performance: the intergenerational workforce. Today’s teams are more diverse in age than ever before, bringing together the experiences, expectations and energy of five generations. This mix […]
Who do you think of when you picture a small business owner? Perhaps it’s a friend or a family member; maybe it’s your local barista; it might even be someone you used to work with who’s redefining the way an industry works. Whoever comes to mind, chances are, everyone answers the question differently. And this […]
Have you heard about small businesses having their Facebook and Instagram accounts wrongfully shut down, in some cases severely impacting their business? Here’s a look into what has happened and how you can help to protect your business from the impact of something similar. Many WA businesses rely on their Meta accounts (which include Facebook […]
Manufacturing products isn’t easy if you’re a small business. In this piece, four founders spill everything they’ve learnt in the messy, make-or-break world of small-biz manufacturing. Finding the right manufacturer – Effect Beauty Co Finding a manufacturer who would make her products to standard was an uphill battle for lash-maker Taneia Hill. Taneia wanted her […]
Key Highlights Introduction In the competitive world of business, small businesses often face unique challenges when it comes to sales. Limited resources, lack of brand recognition, and a smaller customer base can make it difficult for small businesses to achieve sales growth. However, with the right sales strategies in place, small businesses can overcome these […]
Cash flow keeps a business alive—but for many SMEs, maintaining a steady flow is a constant battle. Unexpected costs, late-paying clients, and messy finances can turn what would otherwise be a good month into a cash crunch fast. What’s more, according to the Australian Securities and Investments Commission (ASIC), 41% of business owners believe cash […]
Small But Mighty