Explore some of the best market research tools your business can leverage this year – from social listening platforms to website and data analytics tools. Based on the collaborative experiences of our classically-trained researchers, this blog includes a list of some major players that check the boxes when it comes to rigorous, insightful, online market […]
Key points Who are our ‘ideal’ customers? Once you have done a marketing plan, the answer to “Who are our customers?” should be clear. But it will take more work to define “Who are our ‘ideal’ customers?” When starting up, companies are grateful for a sale – any sale, i.e., a small validation that someone […]
Think about the last time you watched a product video online. If you had been able to click straight on the item and buy it instantly, would you have? That is exactly the promise of shoppable video. As ecommerce marketing shifts to meet the demands of mobile-first consumers, video marketing is becoming more interactive and […]
In today’s crowded digital landscape, standing out isn’t optional, it’s essential. For businesses, being invisible online means losing potential customers to competitors who are easier to find, more engaging, and better at telling their story. At Digital Freak, we specialise in helping businesses shine by focusing on web design essentials, smart small business marketing, and […]
Have you heard about small businesses having their Facebook and Instagram accounts wrongfully shut down, in some cases severely impacting their business? Here’s a look into what has happened and how you can help to protect your business from the impact of something similar. Many WA businesses rely on their Meta accounts (which include Facebook […]
In today’s interconnected marketplace, businesses in Melbourne are increasingly looking for ways to expand their operations internationally while maintaining high standards of quality and ethics. Achieving halal certification in Melbourne, securing halal food certification, and partnering with a trusted halal certification body in Australia are key steps that can significantly strengthen your global supply chain. […]
When it comes to reaching decision-makers, few platforms are as effective as LinkedIn. With over 1 billion users worldwide, including senior executives, managers, and industry professionals, the platform has become a cornerstone for B2B digital marketing. Unlike consumer-focused networks, LinkedIn ads allow businesses to connect with people who are in a work mindset, looking for […]
If you run a small or medium business in Melbourne, you’ve probably wondered whether paid ads are worth the spend. With so many online advertising platforms competing for your attention, knowing where to start can feel overwhelming. That’s where working with a Melbourne PPC agency comes in. They understand the local market, know which strategies […]
Australia is one of the world’s leading food exporters, renowned for its high-quality meat, dairy, and grain products. As global demand for halal goods continues to rise, meeting the requirements of halal certification has become crucial for exporters seeking to access lucrative international markets. Building halal certification trust, securing halal certification for exporters, and ensuring […]
Your website is more than just an online brochure, it’s often the first interaction potential customers have with your business. Within seconds, visitors form an opinion about your brand, deciding whether to stay and explore or click away to a competitor. At Digital Freak, we help businesses master first impressions by combining the skills of […]
Small But Mighty